Many of us are struck with beautiful ideas daily. However, very few persons ever act on those brilliant ideas that cross their minds, and out of those few persons that work on their conceived ideas, even fewer ever turn those ideas into a money-making venture. Has any of your ideas made it out of the dream world into the real one? Has any of your ideas ever raked in some cash for you? Has any of your ideas ever made it past the realm of pipe dreams? The truth is, they may never really come to life if you do not know how to monetize them.
A lot of people have ideas that die because they were either poorly conceived or executed. So, let’s talk about fixing your niche and finding the most profitable spot.
- Tap Into Your Passion
Internet experts often suggest writing what you are passionate about, choosing the subject that you feel comfortable writing about. It really could be anything. From how to write process essays, how to build castles in the sand without messing it, articles on homesteading, and favorite fictional characters, up to writing about the beauty of snow-capped mountains for mountaineers. Anything, it can be anything you love. For this purpose, you can use WriteZillas to find jobs that suit your passion.
A lot of people begin and then lose interest along the way; they lose steam and then lose out on an opportunity to tell the world how they see their surrounding. So, stick to what excites you. Do you have to be an expert in that field? Not at all! You just have to love to talk about it enough to inflame your readers with your passion. However, passion alone isn’t enough.
- Make Your Audience Look Your Way
You will be surprised at the volume of information already on the Internet. The number of blogs already in existence might make you rethink your desire to join the fray. But here’s how to get around the humdrum: make your audience turn around and look your way.
Imagine walking down a busy New York street – you want to make someone ahead of you turn around and look your way. You’d either have to know their name or something else about them that will stop them in their stride. That is the idea here. You need to understand the audience that populates the area of your passion.
Since you are going into this for profit, not just the love, you need to make sure that there is a profitable and big enough market for your idea or interest. Let us say you love collecting stamps. You need to search “Stamp collection” to see how much people are interested in this field. Check how big the audience is, how much competition there is. Knowing your audience is an invaluable step towards finding a profitable niche.
- Your Audience Is Looking For A Solution
You have got to believe this piece of information up there. It is an unwritten truth. Every search on the Internet is an attempt to find answers. And just like you can write about anything, so does your audience, looking for a solution to all sorts of problems. Like you, they aspire, have challenges, and they will be glad to find a blog that provides the answers they seek.
There are numerous places online where you can find this information; they include niche-forums, popular blogs, and trend websites.
- Problems Sell!
You read that right. Every invention that ever made it into our homes was solving a problem. But of course, not every household has the nail puncher, or the nail cutter, as simple as these inventions are. What this says is that you are going to have to pick the most profitable problems. Your audience will gladly pay for some problems, and for others, they won’t. How do you know which is more profitable in your niche? Use filters. Below is some of the information you can glean off filters;
- The number of monthly searches related to a problem.
- The number of searches that indicates an intention to solve the particular problem.
- A stable stream of search term related to the problem.
- And the amount of quality and free information on the Internet.
Coming up with a problem that sells requires careful consideration, but the time and effort is always worth it.
- Make That Problem Yours
By this, we mean that you should understand deeply what your audience wants. A deep understanding of the problem goes beyond just knowing that your target niche wants a particular product. You need to know what it is about that product that makes them prefer it to another brand. What is the percentage of people going for that product?
Speaking about products, it is always a good deal to check reviews by users. Not just bad reviews but also good ones, where users mention something specific they find appealing about the product. This way, you narrow down your niche to a level where it becomes easy to target and hit without missing the mark.
You will never know if you never start. Taking a step back and reassessing your strategy will make your career in blogging a whole lot of profit. So, go ahead and chose a niche audience, know what problems are inherent therein, seek to understand it, then get to work.